Broken link building

hariandro95

New Member
I know this offpage strategy is not being used often.But i read somewhere this is effective..Is building broken links of other sites with our articles is useful??
 

chrishirst

Well-Known Member
Staff member
NO, I have never seen an "article" that discusses "building broken links", but it seems like a completely pointless exercise to me.
 

shakthipriya

New Member
As a link building tactic, broken link building is an effective, white-hat, scalable, content-focused link building strategy that builds links through finding broken links, recreating that broken content, and helping webmasters replace broken links with your corrected link.
 

chrishirst

Well-Known Member
Staff member
As a link building tactic, broken link building is an effective, white-hat, scalable, content-focused link building strategy that builds links through finding broken links, recreating that broken content, and helping webmasters replace broken links with your corrected link.
NONE of the above are factual. It is just nonsense dreamed up by some 1995 "expert".

and helping webmasters replace broken links with your corrected link.
This was ONLY a possibility when the Internet only had a few hundred websites to choose from. In the 'modern times' of automatic content republishing, content curation and content created by others such as blogs, forums, 'social' media etc. The 'webmaster' of any particular site has little or no control over the links that other people place.

Can you honestly see your self asking FaceBook or Reddit if they could correct one 'broken' link out of the many thousands of URLs that are placed on their site per hour?
The second word of the reply, should they even bother give your question enough credence to reply, IS going to be '... off'

If you should happen to find a genuinely 'broken' link to a URL on your site, ALL you need to do is add a redirect so that the request then goes to a valid URI on your domain, but ONLY if the new location IS an appropriate replacement for the original content. If the 'broken' link goes to a URL/page that has been removed for legitimate reason IT IS PERFECTLY OKAY for the request to return a 404 status.

The idea that every link should lead to actual content is simply arrant nonsense.
 

Kim Kiav

Member
Very useful. Remember the idea of quality back links. improving the links of the website refering to you means improving its authority hence passing the same authority to your website
 

chrishirst

Well-Known Member
Staff member
I recently read that broken link building is exceedingly adaptable
Which is probably complete bullshit!!

that you ought to get a couple of links each day

No you should NOT. It is just a stupid idea by complete idiots who think it will make search engine algorithms see your crappy 'link building' is NOT deliberately aimed at getting a crappy 'site' to be listed.

It is NOT going to happen, a worthless 'site' is NOT going to be improved by wasting time on this kind of moronic behaviour.
 
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