Pinterest isn’t just all fun and games. Businesses both big and small are currently turning to the social media site as a new way to connect with customers, and for good reason, too. Jeweler Rachel Ball used Pinterest to increase traffic to her online shop by 22 percent and in turn has seen an increase of sales by 20 percent. The site, which allows users to “pin” photos, videos and links to digital “pinboards,” reached some 70 million users this month and averages 2.5 billion monthly page views. In addition, an average of 80 percent of pins get “repined” or shared by users, making the website an excellent avenue for marketing your business’s brand to a large group of people. Read the Full Article Here.